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IOTA: Infinite use-cases in a zero margin society and collaborative economy

IOTA: Infinite use-cases in a zero margin society and collaborative economy

The Internet of Things is the future, but its real character, its disruptive and transformational nature is not easy to grasp.

Needless to say, IOTA’s use-cases are rarely understood in its entirety.

Time to clear up some misconceptions. This post is inspired by Jeremy Rifkin.

The IoT is not primarily about wearables, smart fridges, smart-hamsters and the toilet that orders new paper. These popular examples are often cited by the media in order to describe the matter at hand to the new reader.

But the truth is that the focus of the IoT will be a different one. The fourth (or third, if you count out the internet) industrial revolution will make life easier, more efficient, safer and fairer. Global progress.

The future is about reduction and improvement.

Reduction of fees, a smaller ecological footprint, improvement of equality, also fewer barriers for society, better healthcare, less corruption, the list goes on and on.

This also applies to almost every other DLT, so one of the questions is: what makes IOTA and its applications unique?

In the end, it’s all about the zero margin society and sharing economy.



An economical landscape where services and infrastructures are the basic layers that arise due to the industrial transformation.

The paradigm shift from a throw-away mentality to a sharing economy has already begun. Car sharing, Air BnB, the transformation from fossil energy to renewable energy that can be shared between neighbors.

The scope of applications has yet to be determined especially because most of the new use-cases are without existing reference.

Everything is new, everything is an uncharted area.

In order to specify possible use-cases, I’m going to list a few in their respective areas.

The transformations of technology and society are inevitable and already happening.

The biggest question is: Will this industrial and social conversion be successful in a way, that employment levels and the standard of living can be kept or even increased?

A second issue is: Can we provide all these solutions before we reach an economic breakdown and environmental disaster without a return ticket?


Machine Economy

When Machines are customers and provider or sellers, there are countless possibilities in the future.

Wherever a machine creates goods or services, it can sell them for microtransactions. That includes manufacturing products, services, data, streaming services and digital rights, such as video, audio, electricity, or even connection access, also services such as transportation or maintenance.

Everything that has an expensive middleman today, can be automated and distributed in the future. Centralisation is one of the losers of tomorrow.

Vending machines, Air BnB, e-Meters, gas meters, electrical vehicle charging.

Autonomous vehicles will inhabit every urban area. These vehicles can be equipped with a wallet and in order to make them truly autonomous, they belong to themselves.

That is one of many zero margin models, experts like Jeremy Rifkin draw for the future.

The possibilities are truly endless.

Use-cases: Industry, Domestic applications, gastronomy, electrical vehicles, payment models, pay on demand, infrastructure

Sensor Data

Data is the new oil, the new gold.

Whereas today many data-packages are sent to a cloud, thousands of kilometers away, the future will be that edge, fog, and mist computing create new ways for the industry to improve their systems and to sell these data-streams that are produced and processed in real-time.

The sharing economy enables business opportunities, where data of any kind are the product.

IOTA’s data-marketplace, therefore, can be the key corner for revenue, research, and sharing of personal data, that belongs to the people.

The GDPR is the first step in Europe, to ensure that digital rights for customers are always given and big companies hold onto these laws. IOTA can be the solution for every single use-case.

Use-cases: Sell/buy data, be the owner of your data, monetize transport data, environmental data for research, customer-behavior, biological indicators in health-care, pollution in subjects of protection. 

Legal Applications

Why using signatures, when you have tamper-proof, unique transactions and hash values that are as binding as legal contracts?

The advantage is that the decentralized storage of these signatures enables that only the appropriate owners and relevant contractors have access.

With this ability, you can ensure data protection, reduce barriers, and protect rights of owners.

As seen with NetObjects newest use-case, IOTA makes it possible to create a fair solution for owners of media of all kind.

Digital rights are a big field with billions of turnover each month. Smart-contracts are a new technological revolution, that enables all kind of transparent, yet fair solutions for hundreds of use-cases.

Use-cases: Heritage, insurance, digital rights, access rights according to age or position in a company. 

Data Integrity

There is virtually no use-case here where data integrity is irrelevant.

Every single data stream needs to be protected from third parties.

When the transparent customer loses his pseudonymity, the data he produces can be misused in many ways.

When big data companies are losing their control over their data, they lose their basic business model.

Data integrity is, therefore, the basic layer that needs to be given at any time, everywhere.

IOTA’s Masked Authenticated Massaging (MAM) will be the solution in the future, to protect the world of information in every application.

Use-cases: Everytime sensitive data is transacted, equipable in almost every single use-case.


The cure for the evils of democracy is more democracy. (H. L. Mencken)

Elections, the structure of organizations, the right of participation.

Democracy and governmental structures should be a basic right and every human should have access to it.

Sadly, corruption and the interference of the mightiest often reduces the democracy to an epitomal construct of irrelevance.

People do not feel like they own the power they belong.

In the future, DLT’s can and should be used to clear elections from external access.

One transaction could be one voice. This emancipation of the people before the big players in the world is an important step to stop corruption and inequality.

Transparent and credible governance ensure the trust of the people in their political representatives.

That also applies to all other elections in organizations and companies.

Use-Cases: elections, anti-fake news, emancipation, the power to the people, ensure that the source of information is legit.   

Sharing Economy

Given that collaborative efforts reduce costs of energy, transportation, and basic infrastructure, the economy can transform to a zero margin cost society: the sharing economy.

The combination of all other use-cases enables a world where local economic clusters are distributed all over the world.

Energy will be produced without fossil energy and will be collected, processed and sold in neighbor-efforts so that the energy markets are a distributed and

Less central authorities and companies will cite the daily life, as people can act

The picture I personally imagine for a city in 15 years is that we need no cash, that most of the systems, including shops and services run around-the-clock, and that mostly autonomous machines maintain supply and maintenance of almost everything.

We have access to a free infrastructure of electricity, connection, communication and basic supply of groceries, healthcare, and education.

IOTA could become the distributed layer for data and value transactions. With its approach to data integrity, scalability and zero transaction fees, it’s designed to work as the backbone of the IoT, in almost every imaginable use-case.

Fees or missing scalability would render the majority of use-cases impossible as the IoT will be a global network of billions or trillions of devices. No other open source project can deliver the necessary characteristics.

The following outstanding speech of Jeremy Rifkin draws the IoT and its implications.


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4 Replies to “IOTA: Infinite use-cases in a zero margin society and collaborative economy”

  1. Taiwan’s capital city of Taipei is working with the IOTA Foundation to bring blockchain technology to its citizen identification plans. Department of Information Technology commissioner Wei-bin Lee confirmed that Taipei would be partnering with IOTA and local startup BiiLabs for its Digital Citizen Card project, telling CoinDesk that the effort was one of many proof-of-concept plans the city had. Taipei will specifically be using IOTA’s Tangle ID service for several projects, he said, though he did not elaborate beyond the Digital Citizen project.

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